Bluetooth

Bluetooth delivers content on-demand to users of mobile devices anytime and anywhere. Customers simply need to be within 30 feet of the unit in all directions with their bluetooth turned on. They will then agree to a prompt sent by the bluetooth unit to their phone before they receive the content.

Features

• The unit is most commonly installed within a 6 Sheet box, with a call to action included on the poster.
• A Mobile Content Server (MCS) creates a remotely controlled Bluetooth hotspot in the closen location via a GPRS link so we can provide real time content management and reporting.
• Content is downloaded to mobile devices free of charge and without a data plan requirement.
• The system can deliver single media files which includes images, wallpapers, coupons, ringtones, MP3s, videos and java games.
• In addition to single media files we can deliver a package of multiple content items, information and interactive components through a mobile channel - a mobile channel is a customized java application that is installed on the end user’s phone and then accessed or deleted at any time.

Considerations

• Concept must qualify from a logistical, SQE and legal standpoint.
• Campaign must not encourage vandalism in any way.
• Approval may be needed from local authority and landlord.
• Content and delivery schedule must be agreed at least two weeks prior to incharge.
• Production cost available on application.
• Project lead times vary according to concept demands but allow 4-6 weeks.
• Final files required 3 weeks prior to installation.
• Media space needs to be booked well in advance to ensure availability.