Our Vision
Inspiring people through powerful out-of-home campaigns
Clear Channel boosts brands by inspiring and motivating people with powerful out-of-home campaigns, founded in a uniquely flexible approach to creativity and planning.
We have distinctive and energising values that allow creative and innovative thinking to thrive and enable us to deliver on our promises to our clients and partners.
Freedom
We embrace the entrepreneurial spirit of our people, our clients and our partners. Ideas that benefit clients and partners are allowed to flourish. We hold an annual Ideas Seminar to encourage ideas generation and sharing.
Flexibility
Every campaign is bespoke, every location is hand-picked to be relevant and targeted, and creative work can be changed frequently. Our approach to planning campaigns can be seen in Build your Campaign.
Forward Thinking
Clear Channel invests in the future and in its advertisers' campaigns by building the highest quality sites and adopting the latest technologies, incorporating digital screens, interactivity and LED lighting. Our long-term investment in consumer research is second to none and has helped the industry to understand the effectiveness of outdoor advertising and the emotional power of great creative work.
Clear Channel supports the future of the industry through its Student Design Awards and sponsorship of the Campaign Big Awards, while encouraging excellence in planning through its Outdoor Planning Awards in association with Haymarket Brand Media and its sponsorship of the IPA Effectiveness Awards.
Fulfilling Promises
Clear Channel is proud of its reputation for trustworthiness and reliability in both products and services. We work hard to make sure our clients and partners are delighted with their campaigns and the service. Our unique and proprietary WAVe proof of posting system provides peace of mind for advertisers through instant campaign updates and photography. We fulfil our promise to seek sustainable long-term development systems and to minimise our impact on the environment, having been recognised in the Top 50 companies of the Sunday Times Green Awards for 2008, 2009 and 2010.
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Wed, 22 Feb 2012 10:45:43 +0000