Powerful Posters Roundtable | Clear Channel
Powerful Posters 'Creative Roundtable' filming studio with host, Paul Kemp-Robertson

Creativity Roundtable

Putting the OOOOOOH into OOH

Clear Channel's Powerful Posters series kickstarted by bringing together a panel of industry experts to host a discussion exploring Out of Home’s unique role in the modern media mix and how to master outdoor creativity, in partnership with Contagious. During the session, Putting the OOOOOOH in OOH, we’ll identify creative guidance and strategic insights behind Out of Home advertising’s best executions.

01  Take a look

The Roundtable

This fascinating 45-minute thought leadership discussion is a look at mastering creativity in outdoor advertising, the good, the sh*t, the do’s, the don’t’s and yes… the size of your logo. Content warning, there are some strong opinions as well as creative guidance on crafting better campaigns.

02  The Panel

Our Out of Home creative experts

Paul Kemp-Robertson

Co-founder, Contagious

Nils Leonard

Co-founder, Uncommon Creative Studio

Enyi Nwosu

Chief Strategy Officer, Universal McCann

Costanza Rossi

Creative Director & Head of Art, Grey London

Mike Follett

Managing Director, Lumen Research