Sainsbury's Live | Digital Poster Advertising | Clear Channel
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Sainsbury’s Live

Inspiring shoppers and driving sales with Front of Store & Instore screens

01  Influence the point of sale

The UK’s Largest Digital Supermarket Network is growing…

With the rapid rise of retail media, the ability to connect the dots between in-store, on-site and off-site digital capabilities is becoming ever more important.  Clear Channel’s growing network of premium, full motion digital screens across Sainsbury’s largest stores provides the perfect opportunity to combine creativity, flexibility and accountability, enhancing the customer journey for millions of affluent shoppers across the country.  

We’re busy upgrading all our existing Sainsbury’s Live Front of Store screens with more energy efficient Waferlite®️ units, expanding the network to 420 screens across 2024 and 2025. And we’re launching 400 brand-new Sainsbury’s Live Instore screens located in the power aisles across stores nationwide; reinforcing immediate purchase intent and offering further opportunities to enhance brand awareness and memorability throughout a consumer’s in-store journey. 

Watch our new video to get a flavour of what’s happening at a Sainsbury’s near you… 

02  Front of Store screens

Sainsbury’s Live

Sainsbury’s Live is our national network of premium, full motion digital screens at Front of Store locations across Sainsbury’s largest stores. Perfectly placed near the main store entrance, it’s the ideal platform for brands to reach and influence millions of shoppers in the mind-set to purchase. 

 

350

+

full motion digital 6 sheets currently live, growing to 420 in 2025

2

sq.m

of creative canvas, located at unmissable main entrance locations

16.5

m

impacts every 2 weeks* *

* *Route 51

03  Instore screens

Sainsbury’s Live Instore

Our new Sainsbury’s Live Instore digital screens are located in power aisles across stores nationwide. The Power aisle is the large central aisle which customers use to navigate through the store. With space inside the store at a premium and thousands of brands all vying for attention, our screens offer a new opportunity for brands to further connect with shoppers right at the point where final product and brand choices are being made. 
 

 

200

+

screens currently live, growing to 400 in 2025

70

stunning full motion digital screens, located in the main power aisle

80

%

of shoppers agree that Instore screens make the brand more noticeable when reaching the shelf *

* Toluna In-store supermarket shopping survey

04  Target shoppers

Right place. Right moment. Right channel.

As shopping habits evolve, consumers now expect more flexibility in how, when, and where they shop. With changing work and home life patterns, this shift is more pronounced than ever. Supermarkets continue to be a cornerstone of UK retail, serving as key destinations where households continue to outspend pre-pandemic levels on food and life’s essentials.  

The flexibility of our digital screens allows you to tailor your campaign message to target individual stores by their specific location, use different creatives throughout the day or highlight specific promotions to connect with shoppers in meaningful ways. Whether your goal is to drive immediate purchases or build long-term brand awareness, our Sainsbury’s Live network helps you deliver impactful, engaging experiences that align seamlessly with today’s grocery shopping journey. 

Fill out our form below so we can discuss how our Sainsbury’s digital advertising network can help your business. Get in touch.

05  Be inspired

06  Start Today

Get in Touch

To discuss your campaign options or for further information on Sainsbury's Live, please give us a call or fill in our form below and a local campaign expert will be in touch shortly.