Preston is a historic city in the North West of England with a population of around 140,000 that dates back to the Roman era. Similarly to neighbouring Manchester, Preston was once known for its textile industry and was considered a key player within the Industrial Revolution. Today the city is known for its stunning architecture, outdoor parks, and rich sporting heritage. The city has a unique charm and is famed for its warm and friendly character.
Retail is a major contributor to Preston's economy and the city offers some great options when it comes to shopping. The Fishergate and Friargate high streets are full of shops, bars and restaurants with many more to be discovered on quieter side streets. Preston is also home to the historic Covered Market and Fishmarket which has recently been modernised, offering shoppers a unique and enjoyable experience.
Although quieter than some of its neighbouring towns and cities, Preston still has a lively nightlife for locals and visitors to enjoy. The city has pubs, bars, live music venues and even nightclubs to choose from. Preston is also a popular student city as the home of The University of Central Lancashire where approximately 23,000 students are currently enrolled.
Preston is a charming and historical city with a lot to offer, making it a great location for out-of-home advertising in the North West.
Of the local population every fortnight with advertising sites across Preston
Using bus stop posters along Blackpool Road and a variety of eye-catching billboards on key routes
Across the city including high footfall areas such as New Hall Lane and Fylde Lane
In the most popular pubs, bars and restaurants as well as key shopping locations such as St Georges shopping centre on Friargate
With bus shelter advertising close to the University of Central Lancashire city-centre campus
In two weeks we generated just over 600 leads and brought in over 50 new customers.
Taylor Flynn, Head of Marketing at Creditfix
Do you need help engaging with your customers in Preston? We've got you. Our outdoor advertisement sites across Preston reach 97% of the local population every fortnight, making it a no-brainer for any businesses in the local area. We have hundreds of sites across the city, from bus stop posters along Blackpool Road to a variety of eye-catching billboards on key commuter routes into Preston.
We operate a vast range of bus shelter advertising across the city including high footfall areas such as New Hall Lane and Fylde Lane. We also have premium digital screens at the entrance of key local Asda and Sainsbury’s supermarkets in the area, allowing you to reach thousands of shoppers every day.
To help you engage with leisure-seekers, we have a variety of options strategically placed in the vicinity of the city's most popular pubs, bars and restaurants as well as key shopping locations such as St Georges shopping centre on Friargate. If it's students you're looking to reach, we also have bus shelter advertising close to the University of Central Lancashire city-centre campus.
Whether you need complete strategic guidance or simply need an extra pair of hands, our account managers in Preston will work alongside you to create a cost-effective campaign that drives results. All of our sites are tracked meaning you can keep a close eye on how your advertising campaign is performing.
Our local customers include Preston City Council, Dominos and The Villa. If you'd like to learn how out-of-home advertising could work for your business in Preston, get in touch today.
Looking to discuss outdoor advertising in your local area? Please give us a call or fill in our form and we will get back to you shortly.