Situated along the North Sea Coast of Scotland, Dundee is Scotland's fourth-largest city with a population of around 148,000. The city saw huge growth and expansion during the Industrial Revolution when it became known as a key player in the jute industry. Today the city is known for its biomedical and technological industries as well as digital entertainment - specifically mobile app development and gaming. Dundee acts as a regional employment and education centre, making it very attractive to commuters from nearby towns and cities. In recent years, the city has seen investment in regeneration, including a cultural centre waterfront project where you'll find the V&A Dundee. Other notable landmarks in the area include Broughty Castle and the spectacular Tay Bridge.
Dundee has two universities – the University of Dundee and Abertay University which are home to around 20,000 students collectively. There are also two professional football clubs in the city - Dundee F.C. and Dundee United F.C., both of which have uniquely adjacent stadiums.
Dundee is a key retail destination in the region that offers a wide variety of options for shoppers including high street retailers, department stores and specialist and independent stores. Notable shopping areas include Murraygate and High Street as well as the Overgate and Wellgate shopping centres. In addition to its retail offering, Dundee has a lively nightlife whether you prefer bustling bars and clubs or a quiet drink in a traditional pub.
Dundee is a thriving Scottish city, making it a fantastic location for businesses to advertise in the local area.
With hundreds of outdoor advertising sites
Across the city's most populated areas
Along key commuter routes into the city centre including Soapwork Lane
By the Wellgate and Overgate shopping centres
With free-standing digital space near Abertay University and the University of Dundee
The campaign aimed to drive people to our events page on our website and we saw a 98% increase in events page views year on year during the period of the advertising campaign.
Peter Macfarlane, Head of Supporter Engineer at Children 1st
If you're looking for an advertising partner to connect you with your customers in Dundee, we can help. At Clear Channel, we're proud to offer hundreds of outdoor advertising sites across the busiest parts of the city, allowing you to reach around 99% of the local population. Whether you're a small, local business that's looking to build brand awareness or a larger business that's launching a new campaign, we're confident we have the right solution for you.
We have a range of products to suit your needs, including bus shelters across the city's most populated areas, meaning you can reach your audience at all times of the day. We also have large billboard space along key commuter routes into the city centre including 96 sheet options along Soapwork Lane and within proximity to the town centre itself. We also have prime billboard space by Dens Park, home of Dundee F.C., providing an opportune space to catch the attention of football fans on match-day.
If you're looking to connect with shoppers, we have prime digital advertising space by the Wellgate and Overgate shopping centres. However, if it's students that you're keen to reach, we have a vast range of free-standing digital advertising space situated near Abertay University and the University of Dundee.
Our local account managers in Dundee will work alongside you to select strategic locations for you to advertise to your desired customers most effectively. Clear Channel advertising is a trustworthy and reliable service that will help you embed your business into the local culture whilst communicating your key messages.
Our local customers include the High School of Dundee, Dundee College, Dundee Science Centre and NHS Tayside. If you'd like to put your business on the map in Dundee, get in touch today to see how Clear Channel can help you achieve your advertising goals.
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