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Trafford Orient Screen (Landscape) Specification

Supplying Content

Please supply all content no later than 5 working days before the campaign live date, or 7 days if the file has sound. The email subject line should follow the structure:

[Format] - [Advertiser] - [Brand] - [Product] - [Start Date] - [Contract Number (optional)]

Example

EG: Trafford Orient - Mr Smith - SportSmith - Clothes - 29/06/2019 - 412345

Creating Content

Static Content

Creative Dimensions: 1920px x 1080px landscape
DPI: 72 DPI
File Type: JPG
File Format: RGB
CMYK will not display correctly

Video Content

Creative Dimensions 1920px x 1080px landscape
File Formats: MPEG4, MOV
Encoding: H264
Frame Rate: 25fps
Bitrate: 8mbit/s
File Size: 30MB or less
Standard Slot Length: 30 seconds
Audio: Yes
Guidelines: Video Creative Guidelines

Dynamic Content

Dynamic content is not supported

Creative Considerations

For all Trafford Orient (D26) campaigns, where the content supports a store or references price promotion, this store must be within the mall.

  • Video content is permitted. Please refer to the Video Creative Guidelines.
  • Standard slot length: 30 seconds (unless agreed otherwise) 
  • Full audio available (if no audio is provided background music will play by default). 

Content prohibitions may apply to selected screens. Please contact Clear Channel at least 7 days in advance if you intend to include any of the following categories so that we can confirm appropriate screens:

  • Sweets, Fast Food & other HFSS products
  • Alcohol
  • Tobacco/Vapes
  • Guns
  • Swimwear/underwear
  • Politics

Advertisers have the responsibility of conforming to the ASA & CAP regulations, including notifying if the NP score means that a product is classed as HFSS.

All content must comply with our Terms and Conditions.

Downloads

Artwork Templates

Trafford Orient Screen - Static .ai
Trafford Orient Screen - Static .psd
Trafford Orient Screen - Video .aep